The pricing of toys in Shantou is primarily driven by material costs (ABS vs. recycled plastics), electronic complexity, and order volume. As the 'Toy Capital of the World,' Shantou offers competitive pricing due to a highly concentrated supply chain. Buyers should note that Minimum Order Quantities (MOQ) significantly impact the unit price; for instance, ordering in full container loads (FCL) can reduce costs by 15-25% compared to LCL (Less than Container Load) due to optimized logistics and factory efficiency.